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Re: "Buy List" button: msg#00548web.interchange.users
Hi All, One of the main reasons customers abandon their carts is confusion and navigation problems. If we as developers are confused, what about the customer? Who is going to explain to them why some items are displayed and not others? The customer may wonder, "what has happened to other things I ordered?' We chose to remove the buy list button and display the entire cart contents including shipping and tax if logged in. The customer then knows exactly what the are spending each time they add anything to their cart. Keeps 'em buying and they follow through to checkout (the all important choice). Tim Watts The Master's Hands Graphic Studio 410-239-7223 themastershands.com |
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