Dear Cafe-denizens,
Those of you who are handy for London may be interested in the next UK UPA
event. This will be a sell-out event so register early.
Ginny Redish will be speaking, on the topic: "Creating Usable and Accessible
Web Content: What Research From Several Fields Tells Us"
The formal text of the announcement follows:
Date: Wednesday, 23 March
Time: 6.30pm for 6.45pm
Followed by drinks and networking at 8:00
Place: Microsoft London
MSN, Microsoft House
10 Great Pulteney Street
London W1R 3DG
Event Description:
People come to web sites for the content. So why is so much content on the
web poorly organized, poorly written, poorly designed?
As usability specialists, we can draw on both ecological studies and
experimental research to help our colleagues and clients understand how to
organize, write, and present content on the web so that it works well for
all users.
Ginny Redish brings us her expertise as a linguist, her recent research with
blind and low-vision users and with older adults, her knowledge of the
research literature in several disciplines, and her many years of field
studies and usability testing. Come listen, discuss, and work with Ginny in
this interactive session in which Ginny uses many examples to illustrate the
practical implications of relevant research studies.
About the speaker:
Janice (Ginny) Redish is President of Redish & Associates, Inc., a usability
consultancy in Bethesda, Maryland, USA. Ginny has spent more than 25 years
helping colleagues and clients in government and private companies to create
usable and useful products (software, hardware, documents, and web sites).
Ginny is co-author of two of the major books on usability techniques:
· A Practical Guide to Usability Testing (with Joseph Dumas,
Intellect Ltd., first edition, 1993; revised edition, 1999)
· User and Task Analysis for Interface Design (with JoAnn Hackos,
John Wiley & Sons, 1998)
In addition, Ginny serves on the editorial board of three journals and has
published numerous papers and book chapters on various aspects of usability,
task analysis, accessibility, document design, plain language, and writing
for the web.
Ginny is sought after as a speaker and workshop leader; she is a dynamic
instructor. She was the keynote speaker at the 2004 UPA conference. Nokia
has twice brought Ginny to Finland to give courses on clear writing, design,
and usability. She has also keynoted conferences in Norway and Slovenia as
well as several times in the United States. She has trained hundreds of
content writers, managers, usability specialists, and others throughout the
United States, as well as in Canada, India, and Europe.
Cost: FREE for UPA members, £10 for Non UPA members (£5 for students)
To reserve your place, email: events@xxxxxxxxxxxx with your name, stating
whether you are a UPA member
Best regards,
Caroline Jarrett
e: caroline.jarrett@xxxxxxxxxxxxxxxx
p: +44 (0) 1525 370379
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