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Subject: Re: Lord, those rings - msg#00100
List: culture.studies.general
Chiming in a bit late here, but I think this conversation sums up
pretty densely what's wrong with cultural studies as a scholarly
tendency: it has created a highly mobile, transplantable
critical-historical apparatus which can be dropped indiscriminately
like a bomb from a high altitude based on little more than a casual
viewing or quick reading of any text.
It's not merely that to "read out" racism, or at least in a slightly
more grounded fashion, a kind of historically situated manicheanism,
from either the films or the books is done by many at the first
casual sighting of a vaguely dreadlocked orc or the first mention of
a lightness/darkness symbolic scheme, without even the vaguest whiff
of a close reading strategy, or a sense of the circulation and
interpretation of the text among its various audiences, or an
investigation of the conditions and intentionalities and sources of
its production. That's bad enough, methodologically. It's a kind of
"will-to-interpretation" that reminds me of Wilson Bryan Key's
remarkable ability to find subliminal images of copulation in any
advertisement or commercial packaging that crossed his vision, a
sense of predestined, prepackaged, always-already-there hermeneutics.
It goes beyond that, though, often. It's not merely that the mobile
reading gets deployed wherever and whenever a critic views anything
within the domain of mass culture, but also that there is an assumed
and often tautologically inferred relationship between representation
and power, representation and society, representation and action. So
some not only see the barely hidden edifice of a particular kind of
racial and cultural order within LOTR, but accuse--often without
saying so explicitly--that representational scheme of an instrumental
relation to structures of discrimination or consciousness, a
quasi-ideological relation to some undesignated but nudge-nudge
all-understood object of critique.
And yet, it strikes me that both of these things are in reality
extraordinarily difficult, dense and interesting to explore with a
rigorous methodology, and cultural studies could provide that, if it
were willing to restrain its quick-draw impulses.
Let me add that I'm perfectly willing to make some casual guesses
about the actually existing historical associations between many
tropes, devices, themes, forms and genres of popular culture, but as
hypotheses and very tentative ones at that. What looks easy, on
second pass, often turns hard. I once had students try to write about
why the "Boss Nass" character in The Phantom Menace was perceived by
some to invoke cinematic representations of "African chiefs",
something I was sure was a reasonable reading. My students and I
worked on it for a while, and I think we all came to the conclusion
that to make that argument well, you had to actually see a boatload
of films representing Africa; read or view a wide array of
popular-culture iterations and circulations of those images across a
span of some years; locate processes of transmission between
audiences and production and back again; and develop a sustained idea
about a kind of "cultural ether" where certain kinds of iterated
representations survived as loosely unmoored figurations. That was
tough enough, but then you also had to acknowledge that if it was
that hard to actually specify the historical relations between one
class of representations and another, what did that mean for
reception? If the only people who could "see" that Boss Nass was a
transmogrified "African chief" were those who already partook of a
disciplined historical understanding of that trope's circulation,
then all one is describing is a tumultuously undirected process of
cultural production that has no particular mapping to power or
consequence. Most audiences did not "see" an African chief; the only
audiences who readily did were those scholarly or intellectual
audiences predisposed to find that sight something which repudiated
the film itself--and which were really seeking the repudiation of
mass culture as a whole, and fixating on the alleged instrumentality
of particular representations as a vehicle for that larger rejection.
There's so much infrastructure missing from the mobile,
transplantable form of cultural studies: readings of text, knowledge
of circulation, understanding of production and I think often, most
achingly, a disciplined, specific argument about the relationship
between representation and outcomes, culture and practice. Obviously
the "canon" of American or British cultural studies doesn't suffer at
all, or relatively little, from these sins--but the associated
critical tendencies that trail in their wake often do.
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Postgraduate courses at UEL
Dear colleague,
The hyper-link below directs you to the list of postgraduate taught
programmes that are offered at the School of Cultural and Innovation
Studies, University of East London, UK. We would be extremely grateful
if you could draw this information to the attention of final year
undergraduate students who may be interested in continuing their
studies.
Cultural Studies at UEL has been, and continues to remain, at the
cutting edge of teaching and research in the areas of media and
cultural studies and this has been recognised in the '5' rating awarded
in the 1996 and 2001 Research Assessment Exercises. The MA programme
offers a range of one-year intensive courses some of which include
practice modules.
http://www.uel.ac.uk/cultural-innovation/teaching/postgrad/index.htm
If you would like to receive further literature on any of the programmes
listed, please do contact us at c.moore@xxxxxxxxx
Thank you in anticipation of your support.
Haim Bresheeth
Professor of Communication, Cultural and Media Studies
University of East London
London
United Kingdom
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Re: Lord, those rings
Timothy Burke wrote:
Chiming in a bit late here, but I think this conversation sums up
pretty densely what's wrong with cultural studies as a scholarly
tendency: it has created a highly mobile, transplantable
critical-historical apparatus which can be dropped indiscriminately
like a bomb from a high altitude based on little more than a casual
viewing or quick reading of any text.
I think that this is what has been frustrating me a bit in this
discussion. Having read the books many times since I was 15, I find that
my first viewing of any of the movies has involved a mental,
line-by-line comparison with the text of the novels. I can't help
myself. I know the books so well that I can't enjoy the first viewing of
the movie for itself. It's only in the second viewing that I can start
to watch the movie as a movie. So I have to admit to feeling a little
frustrated trying to explain my views of the relationship between the
books and movies to people who may have only seen the movies once and
not have read the books and who are yet constructing opinions of the
overall story based on the production of the movies. Not that my
fangirl-perspective is particularly objective either, I have to admit.
laurie cubbison
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Re: Lord, those rings
The movie fan dynamics of 1989 were very different than now, where online
fan forums are a big part of the marketing strategy, as well as a threat to
multinational distributors trying to avoid the negative impact of poor
reviews. I think it's safe to say that the main marketing concern is not
that "book fans won't go and see the film if it's not true to the book", but
that an large negative reaction will spread much more quickly now than it
would in 1989, and itself become a "story" with negative marketing
consequences (I'm sure it would have been front page news in nz if the
Tolkien society or whomever didn't endorse the film).
The processes do of course have an impact on the political imaginary of the
film. Firstly, as another poster pointed out, at the level of inherently
racist processes of high-budget features: the idea in blockbusters is to
identify market sectors, give them their favourite genres, spend enough to
make it a box office event, and not create cultural dissonance among the
media outlets who are relied upon to distribute the event. Where white media
and black media are in conflict over a film on racial issues, it's an easy
economic decision to make sure white media are happy. With LOTR, we add to
that an Anglophilic, pre-new social movement cultural narrative that must
not be seriously messed with as many have noted. I would have been much more
surprised if casting or plot decisions were made to question that cultural
frame.
Regards,
Danny
Afsheen J. Nomai wrote on 17/12/03 9:22 AM:
> I agree and I'd like to point out that in 1989 Batman was released to
> EXTREME fan criticism. Not only was the casting of Michael Keaton a big
> deal, but the deviation from the Batman universe was likewise vexing (and it
> kept getting worse as the films kept coming). Despite that, Batman made $47
> million opening weekend (compare to $62 mil for Two Towers and $66 mil for
> Fellowship) and was the top grossing film for 89. Like LOTR, I don't think
> these high numbers were just because Batman fans were going to see the film.
>
> I'm doubtful that Tolkein uber-fans would have stayed away en masse from the
> film if it had more deviations from the original text. It may have pissed
> them off more, but it is precicely that type of controversy that can help
> boost ticket sales.
>
> afsheen
--
http://www.dannybutt.net
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Re: Lord, those rings
Timothy Burke wrote:
Chiming in a bit late here, but I think this conversation sums up
pretty densely what's wrong with cultural studies as a scholarly
tendency: it has created a highly mobile, transplantable
critical-historical apparatus which can be dropped indiscriminately
like a bomb from a high altitude based on little more than a casual
viewing or quick reading of any text.
I think that this is what has been frustrating me a bit in this
discussion. Having read the books many times since I was 15, I find that
my first viewing of any of the movies has involved a mental,
line-by-line comparison with the text of the novels. I can't help
myself. I know the books so well that I can't enjoy the first viewing of
the movie for itself. It's only in the second viewing that I can start
to watch the movie as a movie. So I have to admit to feeling a little
frustrated trying to explain my views of the relationship between the
books and movies to people who may have only seen the movies once and
not have read the books and who are yet constructing opinions of the
overall story based on the production of the movies. Not that my
fangirl-perspective is particularly objective either, I have to admit.
laurie cubbison
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