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cannibalize: msg#00014culture.language.word-of-the-day
**************************************************************** The dictionary of the future has arrived! Check out the 3-in-1 format of the Eleventh Edition of our Collegiate Dictionary! http://www.merriam-webster.com/cgi-bin/book.pl?c11.htm&1 **************************************************************** The Word of the Day for September 15 is: cannibalize \KAN-uh-buh-lyze\ verb 1 : to take parts from a machine for use in building or repairing another machine *2 : to take sales away from an existing product by selling or being sold as a similar but new product usually from the same manufacturer 3 : to practice cannibalism Example sentence: The band's concert CD did not cannibalize sales of the full-length album as some people expected. Did you know? During World War II, military personnel often used salvageable parts from disabled vehicles and aircraft to repair other vehicles and aircraft. This sacrifice of one thing for the sake of another of its kind must have reminded some folks of cannibalism by humans and animals, because the process came to be known as "cannibalizing." The armed forces of this time were also known to cannibalize -- that is, to take away personnel from -- units to build up other units. It didn't take long for this military slang to become civilianized; and since its demobilization, the term has become a popular item served up in business writing and at company meetings to describe the practice of taking sales away from other businesses or even one's own products. *Indicates the sense illustrated in the example sentence. |
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