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emblazon: msg#00013

culture.language.word-of-the-day

Subject: emblazon

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The Word of the Day for June 14 is:

emblazon \im-BLAY-zun\ verb
*1 a : to inscribe or adorn with or as if with heraldic
bearings or devices b : to inscribe (as heraldic bearings) on a
surface
2 : celebrate, extol

Example sentence:
The company's new slogan was emblazoned on everything from
T-shirts to billboards as part of a huge advertising campaign to
launch their latest product.

Did you know?
English speakers have been using the heraldic sense
of "emblazon" since the late 16th century, and before that there
was the verb "blazon" ("to describe heraldically") and the
noun "blazon" ("a heraldic coat of arms"), which descend from
Anglo-French "blason." "Emblazon" still refers to adorning
something with an emblem of heraldry, but it is now more often
used for adorning or publicizing something in any conspicuous
way, whether with eye-catching decoration or colorful words of
praise.

*Indicates the sense illustrated in the example sentence.




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