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[jira] [Created] (FLINK-9806) Add a canonical link element to documentation HTML

Patrick Lucas created FLINK-9806:

             Summary: Add a canonical link element to documentation HTML
                 Key: FLINK-9806
                 URL: https://issues.apache.org/jira/browse/FLINK-9806
             Project: Flink
          Issue Type: Improvement
          Components: Documentation
    Affects Versions: 1.5.0
            Reporter: Patrick Lucas

Flink has suffered for a while with non-optimal SEO for its documentation, meaning a web search for a topic covered in the documentation often produces results for many versions of Flink, even preferring older versions since those pages have been around for longer.

Using a canonical link element (see references) may alleviate this by informing search engines about where to find the latest documentation (i.e. pages hosted under [https://ci.apache.org/projects/flink/flink-docs-master/).]

I think this is at least worth experimenting with, and if it doesn't cause problems, even backporting it to the older release branches to eventually clean up the Flink docs' SEO and converge on advertising only the latest docs (unless a specific version is specified).

 * [https://moz.com/learn/seo/canonicalization]
 * [https://yoast.com/rel-canonical/]
 * [https://support.google.com/webmasters/answer/139066?hl=en]
 * [https://en.wikipedia.org/wiki/Canonical_link_element]

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